The Accession Media Blog

Nov 16 2008

...look out Google Analytics?

Not likely.

Sorry Yahoo!, but the track record hasn't been so hot lately. The cultural differences between Yahoo! and Google are painfully obvious and apparently unchangeable for poor Yahoo!. The big Panama PPC admin system relaunch hasn't panned out and made for a better management experience. Their copy of the Adsense program still isn't as good as the original. Ergo - I have to believe the product life cycle for Yahoo! Analytics will be similarly reactionary and half hearted.

Analytics | Yahoo!
Oct 02 2008

We at Accession Media pride ourselves in our knowledge of all things related to internet marketing. All wise people know, however, that no matter how much you know, you still don't know it all. That's why Accession Media is offering a new FREE tool, Internet Sensei.

What is Internet Sensei?

Sep 30 2008

Hey folks, just wanted to let you know that I've been quoted in a recent article on Inc.com. The story is called "Has Your Business Outgrown its Web Developer?" The article covers some pretty key points about how small to medium sized businesses should think about their websites. They are more than just a pretty face for your business! Check it out and let me know what you think.

Sep 28 2008

Thanks to our own Lauren Mattegat for writing the original drafts of this posting!

When Google launched their new web browser, dubbed “Chrome,” a few weeks back, our initial thoughts immediately jumped back to “they are becoming the next Microsoft, they really want to rule the world.” After Google created the Wikipedia-like Knol, We wondered what their next target was – then came Chrome. Chrome is Google’s very own web browser. It is designed to be a new and innovative tool for the media driven Internet we now know. They described it in a comic about how it will change the Internet, and maybe they’re right. But there is no doubt that it’s a necessary move in Google’s march to dominance in the software space.

Google
Sep 28 2008

I had the pleasure of being interviewed about my experiences starting my own company (this one!) by the folks at Gaebler Ventures. Check out the interview here and check out the rest of Gaebler.com for a slew of great entrepreneurial resources and inspiration.

Aug 12 2008

I walked into Josh’s office yesterday afternoon and I was confused…

“Did you get a Mac?” I asked, looking at what looked like a Mac operating system on his screen.
Josh: “No. Its a desktop.”
Me: “But its not windows.”
Josh: “No. Its in my browser.”
Me: “What?!”
Josh: “Exactly.”

Cool Stuff
Aug 04 2008

A knol is a unit of knowledge, and is also Google’s latest invention. Similar to the popular Wikipedia, Knol is a hybrid of an encyclopedia, article submission site, and link aggregator. It allows users to take credit for their work while submitting their view and opinion of a subject. These Knols can also be edited by other users at the writer’s approval. It allows more than one article to be submitted on the same subject, expanding ideas and views. The real kicker comes in when Google adds in their AdSense revenue split advertising system to the formula. People who write Knols’ can also register for an AdSense account which allows them to profit off of the ads on their Knols. The incentives are high for users who want to create multiple Knols (usually on a similar subject) just so that ads can be placed and they have a higher chance of people clicking them.

Jul 29 2008

Cuil (pronounced “cool”) was launched this week by former Google employees, intimidating and challenging Google. Now you’re probably wondering “What could make this new engine so special?” There are a few possible answers to that.

For starters, Cuil’s index spans 121 billion web pages. They claim that they are 3 times the size of Google’s index, but there’s no way of knowing that for sure…

Jun 30 2008

The folks at Google announced yesterday that their latest algorithm release will now be able to crawl and index text-based content that is inside Flash files. I love their wording…

In the past, web designers faced challenges if they chose to develop a site in Flash because the content they included was not indexable by search engines.

Apr 29 2008

So in my last post I pointed out a nice example of a corporate blog I came across. These days corporate blogs are a dime a dozen - old news (but still effective internet marketing tools). Now the “web 2.0″ thing to do is Twitter. I know…I can’t take it either. ;)

Social Media